'One Days' Training Week
1. Crisis Media Handling
Aim:
To train business continuity practitioners, public relations managers or executives to handle the media in a crisis.
Approach:
This is a highly practical and interactive incident (crisis) media handling course. All the sessions are recorded and students will be crisis media trained as well as be able to return to their organisation with appropriate documents, skills and experience.
- The differences between business as usual PR and crisis media
- What motivates the Media and their tools and techniques?
- How to swiftly co-operate and enhance your reputation
- Interaction between internal and external communications
- Achieving a standard and consistent approach at all levels
- Writing pre-prepared press releases and articles
- Making statements on radio and TV
- Live Interviews on radio and TV
- Press Conferences
Contact Adtapt
Sterling House, 1-2 Back St Annes Road West, Lytham St Annes,
Lancashire, FY8 1RD, UK.
T: +44 (0)1253 788181
M: +44 (0)7957 392616
A-Z of Business Continuity
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